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Market Analysis Development

This service is designed to help health technology startups discover a potential market for a proposed innovative medical technology or unique healthcare IT solution.  Moreover, it involves uncovering the competitive nature of an identified potential market, market size and industry conditions associated with the proposed technology concept. 


Sample Work Product: Social Robotics Market Analysis Report


 Business Plan Development

The business plan is a key strategic document that indicates how a health technology startup intends to cost-effectively execute its business development functions, e.g. Marketing, Management and Finance, which help grow the company. We work with our clients to produce a business plan that helps the company and its medical technology or healthcare IT solution establish a solid position in a designated market. 



Sample Work Product: Social Robotics Business Plan


Business Model Development

This service is designed to help health technology entrepreneurs build a business case for their startups. The business model is composed of building blocks that play a role in supporting the company's ability to attract potential customers, offer an innovative technology that meet customers' needs and generate profits. We help our clients assemble and fully develop the building blocks so that they can establish an effective business case for their health technology startup. 

Small Business Innovation Research (SBIR) Proposal Development

We help health technology startups use their business strategy documents, e.g., market research, business model and business plan, to prepare an effective National Institutes of Health (NIH) and the National Science Foundation (NSF) Phase I proposal and win a $225,000 seed grant. Small health technology firms can use the NIH or NSF seed grant to produce innovative medical technologies or unique healthcare IT solutions.